Song Choices

I have now eliminated Under The Westway by Blur from my song choices, as I felt I could not develop my ideas with the resources available to me.

Songs left:
F.E.A.R. by Ian Brown
Some Might Say by Oasis

E-mailing Record Labels

In order for me to use one of the songs I have chosen, I am going to have to e-mail one of the record companies to ask permission to use it, as I will be uploading the video onto YouTube. As the music will not be used for my own financial gains and just for educational purposes, I am hoping that the companies will say yes.

I will send e-mails to two companies:

Parlophone           (for Blur - Under The Westway)
Polydor                (for Ian Brown - F.E.A.R.)
Creation Records (for Oasis - Some Might Say)

Goodwin's Theory Of Music Videos

Goodwin's Theory is based on 8 principles:

1. Links between Lyrics and Visuals
2. Links between Music and Visuals (Complimentary, Contradicting or Amplification)
3. Genre Characteristics
4. Intertextual Reference
5. Notions of Looking (Objectification of Women)
6. Voyeurism (direct gaze, other people looking at artist, insight intoartists' life, screens and mirrors)
7. Demands of the Record Label (and the representation of the artist)
8. Performance based, Narrative based or Concept based music videos

Moodboard

Here is my moodboard, which I will use to engage ideas of what my video could look like. I know that it is quite basic and simple, but that is what I want from my video, as the general convention of the genre's videos at the time were quite simple.

Digipak Analysis - Urban Hymns by The Verve

While researching digipaks I have seen a very similar theme appearing throughout the various genres. The genre of Alternative Rock, or just Rock in general, is that the band does not usually appear upon their respective cover. Instead, a more common cover is much more abstract, featuring something more political or controversial.

The front cover of Urban Hymns shows the band, with Richard Ashcroft (Second from left) the main focus of the various members. They are all sitting in the middle of a large field or park of sorts (the images were taken at Richmond Park in London), possibly showing the ideas of being free and able to be who you want - the fact that they are sat in very casual, laid-back positions shows that the songs may have a slower, less pacey style to them, similar to the Britpop genre of the time.

The title 'Urban Hymns' seems to give religious connotations, which is followed within the album itself, with songs such as 'Sonnet' and 'Lucky Man' which feature many pieces of religious imagery. The title may also be another way of saying the album is full of 'Anthems of the Current Generation', with songs like 'Bitter Sweet Symphony' a highlight.

The back cover, in comparison, is completely black, with only the setlist and a very small image of the band, stood in a garden. This is a good comparison from the front cover, as it makes the front cover much more eye-catching, though the use of random images of the band on the back are common themes of the various pieces of art on The Verve's various albums and singles.

Digipak Analysis - Viva La Vida by Coldplay

The front cover of Viva la Vida (which means 'Live the Life') mainly consists of a painting known as "Liberty Leading The People" by french artist Eugene Delacroix in 1830. the use of revolutionary imagery such as this cover is prevalent throughout the entire album and the songs within. It also shows that the band is trying to (possibly) purvey an anti-political message to the masses. in contrast, the back cover and the inside of the digipak are much less hectic and much calmer in comparison to the front cover, which compliments well and makes the front cover more eye-catching.



There are a couple of conventions which Coldplay break here - firstly, the band's name does not appear anywhere on the outside covers. This shows that the band does not need to state their name anywhere in order for the album itself to sell copies.

This 'revolutionary' cover also shows of in the genre of music that they perform - Alternative Rock.

Song Choices

I have managed to narrow down my six song choices down to three. These are Under The Westway by Blur, Some Might Say by Oasis and F.E.A.R. by Ian Brown. I have been able to create many more ideas for these three songs than the others, but I couldnt seperate these two just yet. I will upload my final choice when I have decided.